Freelancers comprise over one-third of the workforce in the United States, and their numbers will continue to grow, reaching a projected 50.9% by 2027, according to the recent Freelancing in America Survey (slide 18). This means that some of the most talented in-house workers will likely make the jump to being contractors, and attracting them to work on your projects and teams will become increasingly important.
How your company learns to adapt to this trend may determine how successfully you can attract the best talent over the next decade. In my experience leading a freelance and benefits marketplace, I’ve learned the pain points freelancers often face. Let’s explore a few ways that you can increase loyalty from your freelancers.
Written by Greg Kihlstrom
Greg is the CEO and Co-Founder of CareerGig.